Eleven generations, one reinvented organisation
"Talkspirit lets every employee fully reveal their talents. Skilled in several areas? They can take on different roles without being locked into a job description. This flexibility strengthens the agility that's essential in today's complex world." — Karl Teufl, Talkspirit Guru, Welser Profile

Eleven generations, one reinvented organisation

Eleven generations working steel
Welser Profile has worked steel for eleven generations. Founded in 1664 as a pan forge, the family business took a decisive turn in 1960 by moving into rolled profiles. Today it's globally recognised as a specialist in developing and manufacturing steel profiles — 24,500 cross-sections in its catalogue.
Its purpose guides everything else: "Passionate people create opportunities for generations to come."
Breaking silos without breaking production
Five years ago, every department moved on its own. In 2018, Welser decided to reinvent its culture: more trust, more collaboration, empowered teams around a shared purpose.
Siloed work
Teams lacked a common framework to guide their actions and align their efforts toward collective goals.
Siloed work
Teams lacked a common framework to guide their actions and align their efforts toward collective goals.
Siloed work
Teams lacked a common framework to guide their actions and align their efforts toward collective goals.
A hybrid model, deployed step by step
Why Talkspirit: an intuitive interface to evolve governance, an all-in-one governance + collaboration tool compatible with multiple methodologies, and a responsive team.
The starting point
Defining the purpose, then choosing a hybrid model inspired by Holacracy to strengthen agility and autonomy. Talkspirit is chosen to anchor it.
The pilot test
Rollout starts with the Finance department, for one year. An early success, before expanding further.
Progressive rollout
Expansion department by department. 800 users today, with a goal of read-only access for 2,000+ employees. The company creates its "Welser Organisational System," combining Holacracy with traditional structures.
How it's used
The dynamic org chart to visualise and update roles, meetings to synchronise teams. Coming next: the Projects and OKR modules. A "Talkspirit Guru" role and a knowledge base (tutorials, FAQ) let everyone self-train.
A more agile, more collaborative organisation
What the cultural transformation, powered by Talkspirit, changed.
One purpose, one shared goal
All teams work around a shared purpose and a single goal shared across every circle.
All teams work around a shared purpose and a single goal shared across every circle.
Departments solve problems together
With mutual trust established, teams tackle client issues together instead of passing the buck.
With mutual trust established, teams tackle client issues together instead of passing the buck.
More autonomous employees
Role-based structure strengthened the sense of ownership. Everyone, across every circle, suggests ideas to evolve their roles.
Role-based structure strengthened the sense of ownership. Everyone, across every circle, suggests ideas to evolve their roles.
Beyond the job description
Everyone takes on different roles based on their skills and evolves them in an agile way — an asset in a VUCA world.
Everyone takes on different roles based on their skills and evolves them in an agile way — an asset in a VUCA world.

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